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Grandma's Trunk Game and Package Design
This preschool game was a blast to conceive and design. I hired artist Tascha Parkinson to paint 26 letters of the alphabet traditionally on canvas for the cards that make up the game. She also hand painted straps, buckles, and country "stickers" for the packaging, which added such charm to the finished illustrations. The packaging, when complete, looked like it had been hand painted by Tascha, as I specified a canvas-textured paper substrate for printing. She even painted her own cat Lily on the inside of the trunk...so adorable. We opted to go with a minimal cardboard bellyband as the final on-shelf consumer packaging, so that the entire trunk could be seen at retail. What a delight this project was to design!
2015
Product Design Direction: Compost Container
Product design direction for classroom compost container.
2015
Product Design Direction: Solder Pins
The Learn to Solder Pins are simple soldering activity kits that teach basic soldering skills, awarding the consumer with a working, blinking, wearable pin once complete. John Viet-Triet Nguyen illustrated these based on sketches for our launch at Maker Faire Bay Area in 2014. It was such a treat to see kids and adults alike wearing their proud badges of accomplishment!
2015
Chet the Catâ„¢ and Friends Identity and Development
Integrated art and design direction across product, social, eCommerce, and retail channels. The Chet the Catâ„¢ and Friends line of preschool toy play sets marries quirky, playful illustrations with beautiful melamine. Inspired by a magazine cover Michael illustrated, my vision of a cafe run by animals came to life. Each piece features characters engaging in various food-themed activities, and they're appropriate for both boys and girls. Graphic designer Jessica Short collaborated with Michael and me to bring the line to life.
2013
Holiday Product Photography
Tabletop product photography, styling, and retouching for holiday email campaigns.
2014
Dino Construction Company Video
Video advertisement for the Dino Construction Company. Responsible for scriptwriting, audio and on-screen talent casting, and art direction.
2014
App Development: Hot Dots Jr. Preschool Card Game
App concept and design direction.
2015
Hot Dots Product Line Video
Direction and writing for Hot Dots product line video. Our goal was to inform parents that our educational cards typically used in the classroom were also perfect for home use.
2015
Book Cover: The Maker's Manual
Fabrication, styling, and photographic illustration for The Maker's Manual book cover.
2015
Design Direction: Nancy B's Science Club
Toy product design direction, packaging art and design direction, photography art direction, and creative direction for Nancy B's Science Club line of educational science toys for girls. - industrial/product design management - factory coordination and coloration guidance - materials and deco spec - packaging and branding design direction - web and eCommerce writing and creative direction
2014
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