Print Collateral: Maker Shed

Make: Magazine print advertisements and collateral for Maker Shed. Art direction, photography, design and copywriting.

Make: Magazine advertising campaign for Maker Shed store. Art direction, design, and copywriting.

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Void Your Warranty Shirt

As part of the merchandise assortment for Maker Faire's flagship California event, I designed shirt graphics for the Make: shirt.

Preschool Game Advertising

Photography, design, and copywriting for preschool game advertisements.

Book Cover: The Maker's Manual

Fabrication, styling, and photographic illustration for The Maker's Manual book cover.

Maker Shed eCommerce Redesign

Creative direction, design direction, photography, and copywriting. Over the first half of 2014, I revamped the branded presence of Makershed.com while engaging with developers and front end designers to overhaul the commerce site. We launched a responsive commerce platform and nearly tripled our email campaigns in 2014. New photography, spirited headlines, and a DIY-inspired branded presence were chief among my goals with this project, along with revenue goals.

2014 New Products Catalog

Creative direction, photography art direction, copywriting, and graphic design of 2014 new products catalog for Educational Insights.

Maker Pro Book Cover

This great book of essays by beginning and pro makers was in need of a cover. The brief required that I somehow convey the breadth of experience levels represented within the book, while focusing on "beginnings." I styled and shot tools and materials reminiscent of the making process and used a woodburner to inscribe a very rough-hewn "MAKER" in caps. I then composited the typography after some minor retouching.

PipSqueak Squeezers

Art direction, product concept, design, and naming for PipSqueak Squeezers.

Product Design Direction: Compost Container

Product design direction for classroom compost container.

Product Design Direction: Solder Pins

The Learn to Solder Pins are simple soldering activity kits that teach basic soldering skills, awarding the consumer with a working, blinking, wearable pin once complete. John Viet-Triet Nguyen illustrated these based on sketches for our launch at Maker Faire Bay Area in 2014. It was such a treat to see kids and adults alike wearing their proud badges of accomplishment!

Nancy B's Science Club Digital Presence

Design direction, photo and video art direction, copywriting, and creative marketing strategy for integrated digital campaign.

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