Dino Construction Company Video

Book cover design.

This great book of essays by beginning and pro makers was in need of a cover. The brief required that I somehow convey the breadth of experience levels represented within the book, while focusing on "beginnings." I styled and shot tools and materials reminiscent of the making process and used a woodburner to inscribe a very rough-hewn "MAKER" in caps. I then composited the typography after some minor retouching.

Make: Magazine print advertisements and collateral for Maker Shed. Art direction, photography, design and copywriting.

Art direction, product concept, design, and naming for PipSqueak Squeezers.

Toy product design direction, packaging art and design direction, photography art direction, and creative direction for Nancy B's Science Club line of educational science toys for girls. - industrial/product design management - factory coordination and coloration guidance - materials and deco spec - packaging and branding design direction - web and eCommerce writing and creative direction

Tabletop product photography, styling, and retouching for holiday email campaigns.

Illustration, design, and packaging for KaBAM! word game.

Branded takeaway cards designed to address the specific category interests of various customer segments. Design and copywriting.

Design direction, photo and video art direction, copywriting, and creative marketing strategy for integrated digital campaign.

This preschool game was born out of a trip to Tokyo, where I saw a multitude of training chopsticks for children. The idea of using chopsticks as the centerpiece of a game grew into the Squirrel Squeezers, which encourage children to harvest acorns while practicing their fine motor skills. I sketched a tree-shaped box and worked with the factory to develop this hand-wrapped, fully illustrated package that doubles as the game board.