National Maker Faire: Site and Social Media Design

National Maker Faire launch site in collaboration with the White House. Role: copywriting, design, and creative direction.

This past summer, the National Maker Faire in Washington D.C. kicked off a weeklong celebration of making. Our goal was to quickly launch a site that would initially capture email addresses and then later on house all relevant information about the event.
Role: site design, copywriting, and social media asset design
Desktop and mobile renders of the National Maker Faire launch site.
Mobile render mockup.
One of our favorite shots, but a little too risque for the launch.
This shot of children interacting with Russell the Electric Giraffe ended up being our top pick.
This little girl wears a cardboard Kit Rex dinosaur head by creator Lisa Glover http://www.kit-rex.com​
This shot was a no-go because of the flames.
Popup email acquisition modal.
Social media assets for Facebook, Instagram, and Twitter.

You may also like

The Sneaky, Snacky Squirrel Game
This preschool game was born out of a trip to Tokyo, where I saw a multitude of training chopsticks for children. The idea of using chopsticks as the centerpiece of a game grew into the Squirrel Squeezers, which encourage children to harvest acorns while practicing their fine motor skills. I sketched a tree-shaped box and worked with the factory to develop this hand-wrapped, fully illustrated package that doubles as the game board.
2012
Holiday Product Photography
Tabletop product photography, styling, and retouching for holiday email campaigns.
2014
Print Collateral: Maker Shed
Make: Magazine print advertisements and collateral for Maker Shed. Art direction, photography, design and copywriting.
2014
Product Design Direction: Solder Pins
The Learn to Solder Pins are simple soldering activity kits that teach basic soldering skills, awarding the consumer with a working, blinking, wearable pin once complete. John Viet-Triet Nguyen illustrated these based on sketches for our launch at Maker Faire Bay Area in 2014. It was such a treat to see kids and adults alike wearing their proud badges of accomplishment!
2015
Sprinkles Magazine Feature
Photographic food feature for American Girl Magazine. Role: art direction and design. ©MATTEL, 2016
2015
May is for Making
Email marketing campaign art direction, photography, and copywriting
2014
Catalog Design and Photo Art Direction
Art direction, design, and copywriting of various toy catalog covers.
2014
Void Your Warranty Shirt
As part of the merchandise assortment for Maker Faire's flagship California event, I designed shirt graphics for the Make: shirt.
2014
Intel Edison Campaign
Photography and art direction for Intel Edison launch and eCommerce campaign.
2014
Product Design Direction: Compost Container
Product design direction for classroom compost container.
2015
Back to Top