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Floral Study 4
Roses. Part of the #100dayproject
Digital Art, Fine Arts, Painting,
Design Direction: Nancy B's Science Club
Toy product design direction, packaging art and design direction, photography art direction, and creative direction for Nancy B's Science Club line of educational science toys for girls. - industrial/product design management - factory coordination and coloration guidance - materials and deco spec - packaging and branding design direction - web and eCommerce writing and creative direction
Art Direction, Branding, Packaging,
Branding: Maker Media Lab Grand Opening
Branding and signage to announce the opening of the Maker Media Lab in the historic Palace of Fine Arts in San Francisco. My challenge was to quickly devise a branding scheme that felt like part of the Maker Media family of properties, while celebrating the very special location of the opening.
Branding, Graphic Design,
The Sneaky, Snacky Squirrel Game
This preschool game was born out of a trip to Tokyo, where I saw a multitude of training chopsticks for children. The idea of using chopsticks as the centerpiece of a game grew into the Squirrel Squeezers, which encourage children to harvest acorns while practicing their fine motor skills. I sketched a tree-shaped box and worked with the factory to develop this hand-wrapped, fully illustrated package that doubles as the game board.
Packaging, Toy Design,
MaKey MaKey is a DIY kit that allows end users to turn anything into an input device. In this case, bananas serve as piano keys. My goal with this project was to quickly grab the attention of our Maker Shed consumer, who isn't accustomed to seeing fruit in their inbox. My hand lettering in banana yellow rounds out the image.
Art Direction, Copywriting, Photography,
I'm working my own handwriting into a typeface project that includes wood and photography. My first step was to lasercut my marker-drawn caps out of wood.
Dino Construction Company Video
Video advertisement for the Dino Construction Company. Responsible for scriptwriting, audio and on-screen talent casting, and art direction.
Art Direction, Copywriting, Directing,
Shelby's Snack Shack Game
Shelby's Snack Shack Game is the sequel to The Sneaky, Snacky Squirrel Game from Educational Insights. This project was illustrated by Lucia Gaggiotti and nests into "Sneaky" as a duo on shelf. The game is based on a real dog named Shelby from Seal Beach, California.
Packaging, Toy Design,
Preschool Game Advertising
Photography, design, and copywriting for preschool game advertisements.
Advertising, Copywriting, Photography,
Catalog Design and Photo Art Direction
Art direction, design, and copywriting of various toy catalog covers.
Art Direction, Branding, Photography,