Concept, photography, and hand lettering for Maker Monday email campaign series.
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Digital Art, Drawing, Fine Arts,
Maker Shed eCommerce Redesign
Creative direction, design direction, photography, and copywriting. Over the first half of 2014, I revamped the branded presence of Makershed.com while engaging with developers and front end designers to overhaul the commerce site. We launched a responsive commerce platform and nearly tripled our email campaigns in 2014. New photography, spirited headlines, and a DIY-inspired branded presence were chief among my goals with this project, along with revenue goals.
Art Direction, Creative Direction, Web Design,
Aim for the Luxurious
Personal project. Acrylic, paper, Sharpie, and dollar bill on canvas.
Hot Dots Product Line Video
Direction and writing for Hot Dots product line video. Our goal was to inform parents that our educational cards typically used in the classroom were also perfect for home use.
Art Direction, Copywriting, Directing,
Void Your Warranty Shirt
As part of the merchandise assortment for Maker Faire's flagship California event, I designed shirt graphics for the Make: shirt.
Graphic Design, Illustration, Typography,
Say a little less.
Personal project. Embroidery floss on linen.
Illustration, Textile Design, Typography,
Fall Studio Still Life
Personal still life photographs of props on hand and found forest clippings.
Still life of my mother's hands. Digital mixed media.
2014 New Products Catalog
Creative direction, photography art direction, copywriting, and graphic design of 2014 new products catalog for Educational Insights.
Art Direction, Copywriting, Graphic Design,
Photograph and drawn Norfolk Island Pine fronds in digital watercolor.
Photography, Digital Art, Fine Arts,